12/11 TAA Webinar: Video Creation for Textbook Authors and Instructors

Videos are increasingly integral to the learning process. As a textbook author, you can increase the value of your book for both students and instructors by creating and publishing videos linked to your content. As an instructor, videos you create to supplement your course can help students review and retain material outside the classroom. Join us Tuesday, December 11 from 1-2 p.m. ET for the TAA webinar, ‘Video Creation for Textbook Authors and Instructors,” where presenter Sasha Vodnik, a computer programming textbook author, will survey free tools for recording and production, as well as popular paid alternatives, and examine the tradeoffs. He’ll also walk through the steps to record video and audio, put it together, and publish it online.

The most useful textbook & academic posts of the week: November 9, 2018

John Rogers said, “You can’t think yourself out of a writing block; you have to write yourself out of a thinking block.” The ways in which we approach our academic writing impact the mindset that drives progress and success. In this week’s collection of articles from around the web, we have found several suggestions of ways to improve your writing practice that may just get you through your next “thinking block”.

First, we found examples of habits leading to writing productivity and satisfaction, and a connection between teaching, research, and writing. Next we explore the fundamental element of the paragraph, and honesty and originality in academic writing. We then found discussions on collaboration and unity of the scholarly community at large, ways to get involved as an academic, and a poll on the time commitment of a dissertation effort. Finally, our collection includes industry topics of open access, academic freedom, ethics and data breaches.

If you find yourself facing challenges in your writing efforts this week, we hope you take the advice of John Rogers. Realize that your block is not a writing block, but a thinking block, and write yourself out. Happy writing!

Cultivating a relationship with a publisher; sooner rather than later

Most academics and authors want to have a productive relationship with a publisher or publishers. It eases the road ahead and makes the process less mysterious. A good (or dare I say great) relationship with a publisher will also give an academic market knowledge about their chosen area of authorship and its readers. But how do you go about cultivating such a relationship?

The first step is to start now. Waiting until after the research and writing is done it like going on vacation and only reading about your destination after you’ve landed at the airport. Sure, you know about the Liberty Bell in Philadelphia, but what else is there to do?

11/15 TAA Webinar: Marketing Strategies to Create a Signature Platform

Join us Thursday, November 15 from 12-1 p.m. ET for a one-hour webinar, “You Got This: Marketing Strategies to Create a Signature Platform,” that will empower you with resources to discover your signature brand, provide social media tips and Internet marketing strategies to engage students, and build an audience to publish scholarly content inside and outside the classroom.

The most useful textbook & academic posts of the week: November 2, 2018

As we enter into Academic Writing Month (#AcWriMo)  2018, the focus of many is academic writing practices and ways to improve the results and experience of academic writing. At TAA, we will be maintaining a fundamental focus on academic writing this month around the theme of “The 5 W’s of Academic Writing“. It is therefore fitting that our collection of articles from around the web this week focuses also on such challenges and practices.

Our collection begins with the challenges of academic writing, revising with a reader in mind, and starting new research topics as a post-doc. We continue with topics of experimental control and collaboration with peers. Finally, we explore the wildcard of examination, a holistic publication strategy, and the ethics of conference speakers.

Wherever you are in your own writing process, we hope that you can find ways to build a stronger writing practice over the coming weeks. Shannon Hale once said, “I’m writing a first draft and reminding myself that I’m simply shoveling sand into a box so that later I can build castles.” So whether you are simply shoveling sand or finishing a castle, happy writing!