The most useful textbook & academic posts of the week: June 15, 2018

"It's none of their business that you have to learn to write. Let them think you were born that way." ~Ernest HemingwayThis week’s collection of posts begins with articles focused on some of the writing challenges you may face – literature reviews, projects lost to life, grant application development, and other barriers that stop the publishing process at times. It continues with advice on writing with purpose, publishing for impact, transparency in peer review processes, surviving the doctoral defense process, and ways to maintain your mental health when making academic moves. We close with some insight into the impact of journal growth on impact factor, an open study on academic writing practices, and a look at how Google may be a journal publisher.

Ernest Hemingway said “It’s none of their business that you have to learn to write. Let them think you were born that way.” Whether you are learning with us this week at the TAA Conference, currently enrolled in a graduate program, or simply continuing to improve your writing craft through self-study and daily experience, write like you were born that way! [Read more…]

Author website or social media? Oh, the choices!

Laptop displaying webpageCongratulations! Your book is written. It passed peer review and the final changes have been made. It’s with the publisher and they are full steam ahead. They anticipate publication in four or five months. It is now seeming all too real. But that pesky marketing reminder keeps popping up on your calendar. Your day is already jammed packed. How will you fit it all in?

One of your published colleagues raved about the power of their author website and the results they saw. Another said blitzing social media brought them great contacts and increased visibility. With your limited schedule, which should you do? [Read more…]

How to write an engaging title for your academic journal article

Writing a titleWe’ve all been told to “never judge a book by its title” and yet, we all do. In a world with abundant information, indexed and cataloged into a series of links on the screen, the title may be the only part of your work a potential reader ever sees. Unless, of course, that title encourages them to click the link and read more. [Read more…]

How to smash an unexpected block: When the writing’s going well

No negative thoughts allowedWe’ve all probably read articles about writer’s block that stumps and paralyzes, but several writers I know have experienced another unexpected and surprising block. One described it: “My fingers play the computer keyboard like a concert pianist, my pages pile up like gold. ‘Wow, I think, I’m gonna go all night!’”

Then he confessed, “‘Faster than a form rejection, more powerful than an editor’s frown, able to freeze me in a single flash, a horrible thought darkens my brain: I can’t stand it anymore!’”

What? The writing was going just too well. [Read more…]

Taxes and Authors: What you should know

Calculator and penIn his recent TAA webinar, “Taxes and Authors: What You Should Know”, Robert Pesce, a partner at Marcum LLP, shared some important information about the new tax law. He also offered advice on two key questions for tax-conscious authors: 1) What type of entity should you be? and 2) Are you keeping good records on your business deductions? [Read more…]

How-to: Video creation for textbook authors and instructors

Video creation for textbook authors and instructorsVideos are increasingly integral to the learning process. As a textbook author, you can increase the value of your book for both students and instructors by creating and publishing videos linked to your content. And as an instructor, videos you create to supplement your course can help students review and retain material outside the classroom.

You can get started making your own videos with nothing more than a modern computer. Using functionality that’s built into both Windows 10 and macOS, you can create a screen capture video and narrate along with it. [Read more…]

2018 Textbook award-winning insight (Part 4): What they wish they had known before they started, writing advice

2017 TAA Textbook AwardsRecently we reached out to winners of the 2017 TAA Textbook Awards and asked them to answer some questions about their textbook writing. The first installment in this four-part series focused on why they decided to write their textbook, and how they got started. The second installment focused on what they do to boost their confidence as a writer, how they fit writing time into their schedule, and what software they use. The third installment focused on which pedagogical elements in their textbook they are most proud of, and what involvement they have had in marketing their book.

This fourth, and final, installment in the four-part series focuses on what they wish they had known before they started, and advice for other authors. [Read more…]

8 conditions affecting royalty accuracy

Royalty accuracyIn his recent webinar, “Royalty Disputes: Legal Strategies in Pursuit of Information and Payments Due”, David Slarskey, a trial lawyer with Slarskey LLC, defined royalty accuracy as the “accurate reporting, accurate calculation, and accurate recovery of royalties due to authors.”

Slarskey proceeded to identify the following eight conditions as some of the dynamics at play that can create friction in the process of achieving royalty accuracy in publishing relationships. [Read more…]

2018 TAA Council election results announced

John Russo Lisa DanielsTAA members Lisa Daniels and John Russo have been elected to the TAA Council, the association’s governing board. They will serve three-year terms beginning July 1, 2018.

Daniels is a Professor of Economics at Washington College. She specializes in development in Africa, where she worked for ten years, beginning as a Peace-Corps volunteer. She has also testified at the World Trade Organization on behalf of developing countries and was the director of five national surveys in Africa. [Read more…]

5 Hopeful changes in the publishing industry in 2018

changeRecently we asked several TAA members the question, “What changes are you hoping to see within the publishing industry this year?” Five key changes were identified: improvements in self-publishing, technology-driven innovations, better peer-review processes, increases in open access publishing, and a new era of transparency in publisher-author communication. [Read more…]