About Kim Pawlak

Kim Pawlak is Director of Publishing & Operations for the Textbook & Academic Authors Association (TAA). She has been writing about the textbook and academic authoring and publishing industry for 20 years.

Textbook award-winning insight (Part 3): Pedagogy and marketing involvement

2017 TAA Textbook AwardsA few weeks ago, I reached out to winners of the 2017 TAA Textbook Awards and asked them to answer some questions about their textbook writing. I had so many great responses I decided to create a five-part series to share them. The first installment focused on why they decided to write their textbook, and how they got started. The second installment focused on what they do to boost their confidence as a writer, how they fit writing time into their schedule, and what software they use.

This third installment in the five-part series focuses which pedagogical elements in their textbook they are most proud of, and what involvement they have had in marketing their book. [Read more…]

Textbook award-winning insight (Part 2): Boosting writing confidence, scheduling writing time, software

2017 TAA Textbook AwardsA couple of weeks ago, I reached out to winners of the 2017 TAA Textbook Awards and asked them to answer some questions about their textbook writing. I had so many great responses I decided to create a five-part series to share them. The first installment focused on why they decided to write their textbook and how they got started.

This second installment in the five-part series focuses on how they boost their confidence as a writer, how they fit writing time into their schedule, and what software they use. [Read more…]

Textbook award-winning insight (Part 1): Deciding to write and getting the interest of a publisher

2017 TAA Textbook AwardsI recently reached out to winners of the 2017 TAA Textbook Awards and asked them to answer some questions about how they made the decision to write their textbook, how they interested a publisher, what they do to boost their writing confidence, how they fit writing time into their schedule, and more. I will be sharing their answers in a series of posts over the next few weeks.

This first installment of the five-part series focuses on why they decided to write their textbook, and how they got the interest of a publisher. [Read more…]

2017 TAA Council Elections – Cast Your Vote!

2017 TAA Council ElectionsTwelve candidates are running for five open positions on the TAA Council, the association’s governing board. Council members serve three-year terms beginning July 1, 2017. The open positions include Vice-President/President-Elect, Treasurer, Secretary, and two Council positions.

Candidates include:

Vice President/President-Elect: Laura Frost, John Russo
Treasurer: Juli Saitz
Secretary: Claudia Sanchez
Council: Robert Christopherson, Dave Dillon, Cynthia Wheatley Glenn, Nancy Goldfarb, Lorraine Papazian-Boyce, Dr. Mahesh (Michael) S. Raisinghani, Janet Salmons, and Sharon Van Sell.

View candidate bios and position statements. [Read more…]

Join us 4/6 for the TAA webinar, ‘Screencasting for Academic Authors: How to Create Instructional Videos on a Budget’

Michael GreerWith the rise of e-books, online learning, and mobile technology, the demand for instructional media is exploding. Textbook authors, academic authors, and instructors are being called upon to design and deliver instruction in multimedia genres like screencasts and videos. Fortunately, authors and teachers today can produce effective screencast videos without going to film school or hiring expensive professional help.

Join us Thursday, April 6 from 1-2 p.m. ET, for the TAA webinar, “Screencasting for Academic Authors: How to Create Instructional Media on a Budget,” and presenter Michael Greer will walk you through a sample screencast project to show how you can get started today, even if you have no experience using video editing software. The webinar will demonstrate a simple step-by-step process you can use to create an instructional screencast and offer additional resources for authors who want to learn more about designing and producing educational media. In short, this webinar offers everything you wanted to know about screencasting but were afraid to ask!  [Read more…]

Join us 3/22 for the TAA webinar, ‘Author Q&A: Writing and Developing Your College Textbook’

Stephen GillenSean WakelyMary Ellen LepionkaJoin us Wednesday, March 22 at 3-4 p.m. ET, for the TAA webinar, Author Q&A: Writing and Developing Your College Textbook. The authors of Writing and Developing Your College Textbook will share insights into the higher education publishing industry, textbook contract negotiation, and textbook development. Learn the two-three key trends in the higher education publishing industry about which an author or prospective author should know; [Read more…]

TAA announces 2017 Textbook Award winners

2017 TAA Textbook Award WinnersTwenty-three textbooks have been awarded 2017 Textbook Awards by the Textbook & Academic Authors Association (TAA). Six textbooks received William Holmes McGuffey Longevity Awards, 10 textbooks received Textbook Excellence Awards, and seven textbooks received Most Promising New Textbook Awards.

The McGuffey Longevity Award recognizes textbooks and learning materials whose excellence has been demonstrated over time. The Textbook Excellence Award recognizes excellence in current textbooks and learning materials. The Most Promising New Textbook Award recognizes excellence in 1st edition textbooks and learning materials. [Read more…]

Textbook crafts: How to make a valentine from a used textbook

Textbook Heart out of used textbookWhat better to way to say “I love you” to the textbook writer in your life than to make them a valentine using textbook pages? This valentine can be used to embellish a gift box too!

What you will need:

A used textbook (two pages)
A paper cutter
Stapler
Red yarn [Read more…]

Three new writing templates added to TAA’s Templates & Samples Resource Library

Templates and SamplesThree new templates have been added to TAA’s Templates & Samples Resource Library – a grant requirements matrix template and writing collaboration planning and progress templates.

The grant requirements matrix template was contributed by Erin Comeaux, a grants coordinator with Pasadena ISD, and Jennifer Travis, a professor of mathematics at Lone Star College-North Harris, who use it to keep track of each grant requirement, as well as the solicition/RFP page number or URL, paragraph number or URL, and who is responsible for drafting each requirement, to make sure all the grant’s instructions are being followed. [Read more…]

Academic grant writing tips from a pro (and lessons from a rookie)

GrantsA grant is a great tool to help you build or enhance your project or program, said Erin Comeaux (the pro), formerly a professional grant writer for Lone Star College System, and now a grants coordinator for Pasadena Independent School District in Pasadena, Texas, and Jennifer Travis (the rookie), a professor of mathematics at Lone Star College-North Harris, during their presentation at the 2016 Conference in San Antonio in June. The two recently partnered to write Travis’ first grant proposal. [Read more…]