TAA Announces 2024 Textbook Award Winners

Fifty-seven textbooks have been awarded 2024 Textbook Awards by the Textbook & Academic Authors Association (TAA). Fourteen textbooks received William Holmes McGuffey Longevity Awards, 25 textbooks received Textbook Excellence Awards, and 18 textbooks received Most Promising New Textbook Awards.

The McGuffey Longevity Award recognizes textbooks and learning materials whose excellence has been demonstrated over time. The Textbook Excellence Award recognizes excellence in current textbooks and learning materials. The Most Promising New Textbook Award recognizes excellence in 1st edition textbooks and learning materials.

The awardees will be recognized during an awards ceremony on Friday, April 26, 2024, at 7:00 pm ET. Register to attend.

4/9 TAA Webinar on Artificial Intelligence

AI is impacting many areas of higher education, and textbook and academic authors want to know more. Caitlin O’Brien, an expert in this ever-changing field, will provide an overview of AI, its capabilities and limitations, and what authors need to know to use these tools safely and ethically.

Join us Tuesday, April 9 from 3-4 p.m. ET for the TAA webinar, “Artificial Intelligence 101 – Basics for Textbook and Academic Authors,” presented by Caitlin O’Brien, Director of Permissions for XanEdu Publishing.

Launching a Consulting Business? Here’s What You Should Know

By Sierra Pawlak

Launching a consulting business can be a daunting task, but in his September 2023 TAA webinar,  How to Leverage a Textbook or Academic Book to Launch a Consulting Career, textbook author and Public Procurement Consultant Bill Curry shared tips on how to make the process as smooth as possible.

In his presentation, Curry detailed how to set up your consulting business, what to include on your website, and how to use your textbook to promote your consulting services. Part one of this two-part series will cover the initial setup for your new consulting business.

TAA Member Phil Wankat: Archival Articles on Money From the ‘TAA Report’

The fifth installment of TAA Member Phil Wankat’s curation and commentary of the archival issues of the TAA Report (now The Academic Author), Money, is now available. Articles include “Frustrations of a University Book Author,” “The Simplified Employee Pension,” “The New Paradox of the College Textbook,” and more.

Wankat selected articles that have information that is still valid today, and included commentary on each. We will be adding these articles to the web page, “Articles from TAA Report Archives (now The Academic Author) with Commentary,” over the next few months. The articles are organized into 10 categories, including Authors NeededCartoonsContractsEthicsMoney, Production, Recognition and Rewards, Software, Textbooks as Scholarship, and Writer’s Block. 

TAA’s Textbook Awards Are Coming Back!

The TAA Textbook Awards are coming back, and we’ll begin accepting nominations on September 1. Get ready to apply! We’ll be accepting nominations for the following awards:

McGuffey Longevity Award – to recognize long-standing textbooks and learning materials that have been in print for at least 15 years.

Textbook Excellence Award – to recognize excellence in current textbooks and learning materials.
Most Promising New Textbook Award – to recognize promising textbooks and learning materials in their first edition.

For an equitable textbook, universal design for learning is a must

Universal design for learning (UDL) is an evidence-based framework that improves and optimizes teaching and learning for all people. UDL recognizes the diversity of student learners and leverages how humans learn to improve and optimize teaching and learning.

In their 2023 TAA Conference session, “For an Equitable Textbook, Universal Design for Learning is a Must,” Laura Frost, Professor of Chemistry and Associate Dean at Florida Gulf Coast University; and Shawn Nordell, Associate Director of Graduate Career Services at the University of Arizona, provide an overview of the UDL framework, some examples of how authors can work UDL principles into their textbook writing, and discuss among the participants how this framework can be further used to enhance the equitability and accessibility of their textbooks.