Amazon: friend or foe?

When I ask writers, authors, or publishers about Amazon, I get a variety of responses:

  • I love Amazon. I just ordered laundry detergent from them, and it was really cheap.
  • I try not to order from them but shop locally.
  • Amazon always knows what I will be interested in when I am browsing for something to read.
  • They make ordering so easy, and delivery is so quick!
  • They get me mad because they have the wrong cover for my book, and they won’t change it.
  • When I search for my book, they list the old edition first and I can’t get them to flip it to the new edition. Ugh!
  • They’ve made self-publishing so easy. It is a dream.

Quite the spectrum. When people think of Amazon, they think of books first, which puts them in a Kleenex or Xerox situation from a branding point-of-view. But as you might know, Amazon is way past books and publishing.

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Most useful textbook and academic posts of the week: April 23, 2021

One of the most unique and rewarding features of textbook and academic authoring compared to other genres is the intentional sharing of learned knowledge with others through our writing. In addition to authoring, I have had the opportunity to teach college level courses for nearly two decades and continue to be amazed at how much I learn with each class I teach and with each book or article I write.

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The nuts-and-bolts of self-publishing

Self-publishing is on many aspiring authors’ lips as they decide how to bring their work to fruition. But how do you actually self-publish? What is involved with it and what are the steps? My last two posts have discussed the rise of self-publishing and considering whether it is right for you. Now let’s dive into the nuts-and-bolts.

Some brave souls or DIY type people might truly self-publish: that is create a publishing company, find an editor, find a typesetter, find a printer, contact Amazon, etc. This is all possible, but most people use a self-publishing partner like Kindle Direct,  IngramSpark, Smashwords, or many others. For this post, let’s assume you want to use a self-publishing partner so as not to reinvent the wheel.

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The rise of self-publishing

Self-publishing has been on an upward trajectory for over a decade, but has gained exponential strength even more recently. What is happening in publishing and the wider world to drive this?

In this post, I will look at self-publishing and the factors powering it. I will compare it to traditional publishing. My next two posts will examine the pros and cons of self-publishing versus traditional publishing, the finances of each, the skills needed to succeed in self-publishing, and the nuts-and-bolts of what needs to be done to self-publish.

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Publishing in 2019: Charting new waters

During her 2019 Textbook & Academic Authoring Conference presentation, “Publishing in 2019: Charting new waters”, intellectual property attorney, Brenda Ulrich identified some of the legal aspects facing authors who are publishing in 2019 and beyond.  

Whether working with a traditional publisher, self-publishing, or exploring open access options, contracts and copyright laws are still important. And as Ulrich notes, in many cases, “the more things change, the more they stay the same”. Below are some of the aspects for consideration as you continue your publishing journey.

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