Join us 3/22 for the TAA webinar, ‘Author Q&A: Writing and Developing Your College Textbook’

Stephen GillenSean WakelyMary Ellen LepionkaJoin us Wednesday, March 22 at 3-4 p.m. ET, for the TAA webinar, Author Q&A: Writing and Developing Your College Textbook. The authors of Writing and Developing Your College Textbook will share insights into the higher education publishing industry, textbook contract negotiation, and textbook development. Learn the two-three key trends in the higher education publishing industry about which an author or prospective author should know; what leverage authors have to negotiate changes in a publisher’s standard agreement; and various aspects of textbook development, including writing to your audience, developing an authorial voice, the importance of learning objectives; and much more.

Attendees will receive 15% off Writing and Developing Your College Textbook. You must attend, and not just register, to receive the discount. A discount code will be emailed to attendees after the webinar.

Register today! Free to members and non-members.

Textbook contract clauses: Understanding advances and grants

Guide to Textbook Publishing ContractsStephen GillenAn advance is a pre-payment of royalties to be earned upon the publication of your textbook. It will be recouped out of the royalties first accrued from the commercial exploitation of your work. It is not uncommon for publishers to agree to advance from 50% to 100% of expected royalties on projected first year sales. The advance may or may not be refundable if your manuscript is rejected and your contract is cancelled.

A grant, conversely, is a payment intended to cover some or al of the out-of-pocket costs of research and/or manuscript preparation. It is generally not recouped out of accrued royalties, and like the advance, may or may not be refundable in the event the manuscript is rejected. [Read more…]

New spring 2017 TAA webinars – Improve your skills

TAA fall webinar seriesWhether you are interested in learning how to use social media to promote your writing, enhancing your approach to visuals, creating instructional media on a budget, writing and developing a college textbook, or creating ancillary materials and companion websites, TAA’s spring webinar series for textbook and academic authors has you covered. Join us as various industry experts share their expertise on academic and textbook writing topics. Sign-up early to reserve your spot! Not a TAA member? Learn more about member benefits and join today. [Read more…]

5 Things to consider when negotiating your textbook contract audit clause

royalty auditOne of the most important provisions in your textbook publishing contract is the audit clause, which will specify the conditions for how and when you can request and conduct an audit. In the absence of an audit clause, some publishers will still comply with a request to audit, although they are not contractually required to do so.

While the large publishers have calculated and paid royalties to thousands of authors, contract terms can vary, automated royalty systems have limitations, and the accounting teams at publishers are made up of human beings who can make mistakes. If an author wants a better understanding as to the calculation and accuracy of his or her royalties, the best course of action is to request a royalty audit. [Read more…]

Pre-order your copy of TAA’s newest book: ‘Writing and Developing Your College Textbook: A Comprehensive Guide’

Writing and Developing Your College TextbookWriting and crafting a textbook and attending to authoring tasks is a time-consuming, complex—some would say monumental—project, even harrowing at times. The updated and expanded third edition of Writing a Developing Your College Textbook: A Comprehensive Guide, now available for pre-order, will empower you to undertake textbook development by guiding you through the nuts and bolts of the development process and providing essential background information on the changing higher education publishing industry, as well as how to choose a publisher, write a textbook proposal, negotiate a publishing contract, and establish good author-publisher relations. Click here to pre-order. [Read more…]

On Demand Webinar: 20 Tips & 20 questions for your next textbook deal

Stephen GillenIn this webinar, recorded at the 2016 TAA Conference on June 25, Stephen Gillen, a partner at Wood Herron & Evans, takes you on a tour of a typical textbook publishing contract, pointing out the highlights along the way – what’s usually negotiable; what’s often not negotiable; what questions to ask; and when to ask them.

The webinar is adapted from his book, Guide to Textbook Publishing Contracts.

[Read more…]

‘Guide to Textbook Publishing Contracts’ featured in ‘Wisconsin Bookwatch’

Blank square hardcover album templateThe following review of Guide to Textbook Publishing Contracts was published in the June 2016 issue of Wisconsin Bookwatch, published by Midwest Book Review. It is being posted here with permission.


The forming of contracts to the benefit of authors is a subject never taught in any creative writing class or workshop but it is a vital and necessary skill — especially for writers of textbooks. In Guide to Textbook Publishing Contracts, Stephen Gillen (a partner at the 145-year-old legal firm Wood Herron & Evans which specializes in intellectual property law) provides a complete and comprehensive course of instruction that is as ‘user friendly’ as it is do-it-yourself practical. [Read more…]

Apply for a TAA grant to offset academic or textbook writing expenses

grant writing folderLooking for funding to offset some of the expenses related to publishing your academic works or textbooks? TAA offers publication grants and contract review grants of up to $1,000.

The next grant application deadline is October 1. [Read more…]

Book Review: Guide to Textbook Publishing Contracts

Kevin Patton 2016-04-19_16-38-43One of the first experiences a textbook author will have is dealing with a publishing contract. Very few of us are attorneys ourselves and very few of us will have had any prior experience negotiating a publishing contract. Our expertise is in our teaching discipline—not in contract law.

I have learned—the hard way—that I should NOT be the only one looking at contracts and amendments presented to me by my publisher. I’ve therefore made it a habit to have an attorney specializing in textbook publishing contracts to review, suggest, and debate the points in anything I sign. Now I have a much better idea of the potential risks and rewards involved in each new professional writing project. [Read more…]

Work-for-hire or transfer of copyright? Understanding your rights

In the publishing world, the concepts of “work-for-hire” andcopyright collage art “transfer of copyright” can be challenging to navigate. Authors are often confronted in the publishing agreements by language that is vague and complicated, such as:

“The work will be a work-made-for-hire as defined by the Copyright Act, but, if the work is deemed not a work-for-hire, author hereby irrevocably transfers all right, title and interest in the work to the publisher for the entire term of copyright throughout the world.”

Why would a publisher prefer the work to be a work-for-hire than an outright transfer and what is the difference between a work-for-hire and an irrevocable transfer of all right, title and interest? To answer these questions, one must have a clear understanding of the definition of each practice. [Read more…]