Welcome new members to TAA: November 2018

Welcome to TAAWith membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 13 new TAA members who joined us in November 2018.  [Read more…]

Call for nominations to TAA Council

TAA logoAs a member-driven organization, TAA relies on members’ willingness to get involved in governance and other activities of the association. The TAA Governance Committee announces a call for nominations for two open Council positions and three Officer roles. Nominations are submitted online and must be received by Friday, March 1, 2019.  [Read more…]

12/11 TAA Webinar: Video Creation for Textbook Authors and Instructors

Sasha VodnikVideos are increasingly integral to the learning process. As a textbook author, you can increase the value of your book for both students and instructors by creating and publishing videos linked to your content. As an instructor, videos you create to supplement your course can help students review and retain material outside the classroom. Join us Tuesday, December 11 from 1-2 p.m. ET for the TAA webinar, “Video Creation for Textbook Authors and Instructors,” where presenter Sasha Vodnik, a computer programming textbook author, will survey free tools for recording and production, as well as popular paid alternatives, and examine the tradeoffs. He’ll also walk through the steps to record video and audio, put it together, and publish it online.

Register today! [Read more…]

11/15 TAA Webinar: Marketing Strategies to Create a Signature Platform

JoNataye PratherJoin us Thursday, November 15 from 12-1 p.m. ET for a one-hour webinar, “You Got This: Marketing Strategies to Create a Signature Platform,” that will empower you with resources to discover your signature brand, provide social media tips and Internet marketing strategies to engage students, and build an audience to publish scholarly content inside and outside the classroom. Presenter Dr. JoNataye Prather, Social Work Program Chair at Union Institute and University, will share the resources you need to develop a marketing mindset, including:
  • Branding tools and social media secrets to attract followers and build an audience.
  • Internet marketing techniques to engage students and deliver your message to the masses.
  • Technology tips to automate, produce creative materials, stay organized, and deliver consistent content to build your platform.

Register today! [Read more…]

Welcome new members to TAA: October 2018

Welcome to TAAWith membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of seven new TAA members who joined us in October 2018.  [Read more…]

11/6 TAA Webinar: Make “Collaboration” More Than a Buzzword

Learn to CollaborateJanet SalmonsHow do we decide what kind of interactive process will allow us to achieve outcomes more significant than what we could do on our own? What steps will improve collaborations when some or all of our interaction occurs online? These are questions Dr. Janet Salmons, author of the forthcoming book, Learning to Collaborate, Collaborating to Learn, will explore in her TAA webinar, “Make ‘Collaboration’ More Than a Buzzword,” on Tuesday, November 6 from 3-4 p.m. ET. Register today! [Read more…]

Welcome new members to TAA: September 2018

Welcome to TAAWith membership in TAA, you are not alone. You become part of a diverse community of textbook and academic authors with similar interests and goals. We are pleased to announce the addition of 52 new TAA members who joined us in September 2018.  [Read more…]

10/11 TAA Webinar: ‘The Joys and Agony of Co-Authoring: Practical and Legal Tips from Two Author-Lawyers’

Karen Morris and Sten SligerCoauthors Karen Morris, a seasoned author and lawyer, and Sten Sliger, a new author and lawyer, will share best practices for finding, vetting, contracting, and working with coauthors, during their TAA webinar, “The Joys and Agony of Co-Authoring: Practical and Legal Tips from Two Author-Lawyers,” on Thursday, October 11 from 3-4 p.m. ET. Register today! [Read more…]

9/17 TAA Webinar: ‘What You Need to Know About Rights Clearance and Permissions’

Guide to Rights Clearance & Permissions for scholarly, educational, and trade publishingStephen GillenYour contract provided by your publisher will probably put the burden of securing permission for the use of third party material solely on you. How much of this is negotiable? What are the possible compromises? And regardless of whether you end up doing it or the publisher does it, under what circumstances do you need permission and how do you best go about getting it? Get answers to these questions from Stephen E. Gillen, a lawyer with more than 40 years of experience in and around the publishing business, and author of Guide to Rights Clearance and Permissions in Scholarly, Educational, and Trade Publishing, during his TAA webinar, “What You Need to Know About Rights Clearance and Permissions,” on Monday, September 17 from 2-3 p.m. ET. Register today! Free and open to members and non-members. 

First TAA Writing Gym receives high marks, participation

TAA Writing GymIn a survey of this summer’s TAA Writing Gym, 45% of respondents said they used the gym 2-4 days a week. “The TAA Writing Gym helped me move from writing sporadically to writing every day,” said one respondent. “My writing approach has improved as well since I am now thinking about my projects regularly and I can work through ways to approach topics even when I am not actively writing.” [Read more…]